4. Not Structuring Website Properly
Has it happened to you at any point in time that you watched a great movie with great acting, dialogues and material but you thought that it could have been made better or some scenes were unnecessary? This is the same with your website. How your website is structured is extremely important for your SEO strategies. The structure of your website should be extremely smooth and spiders from search engines should be able to move from one page to another and the pages deep in the layers of your website easily. But the question is, how can you make your website structure user-friendly? Here are the few easy and effective ways:
- Make your website URL structure neat
- Use of breadcrumbs
- Do internal linking in the content
- Use HTML and XML sitemaps
- Use the structure data markups on your website